Senior Marketing Manager

Ascential Events
Money 20 20
Job function:
Job type:
Perm Full Time
Shanghai, China
£ 0 - 0
Job ref:
Close date:
22 January 2018
We’re Money 20/20.
Money 20/20 organises the largest global events enabling payments and financial services innovation for connected commerce at the intersection of mobile, retail, marketing services, data and technology

About the role

We're looking for a Senior Marketing Manager to join our team in Shanghai. As part of our Marketing, your key responsibilities will include:

  • To implement the marketing strategies and communication plan for Money 20/20 China, ensuring that is in line with the global brand tone of voice, set up the identity for the brand in China, deliver the value to the audiences, build up brand awareness, and help to achieve the revenue target
  • To work alongside the Money 20/20 teams across the regions to leverage resources and maintain brand consistency, as well as the event director and sales team to support achieving the sales goals.
  • To drive marketing integration and maximize performance, with focuses on amplifying media relation and partnership building, owned social media management, and on-line paid media performance.

Your experience
  • 6+ years professional experience in marketing and communication, ideally in-house marketing for B2B sectors or agency experience.
  • Practiced in managing and implementing all aspects of the marketing mix in China, covering brand positioning development, event management, PR, direct marketing, digital and social media marketing.
  • Be able to articulate the brief to the agencies and work with agency partners effectively to deliver value added work.
  • Minimum 1 year of team management.
  • Native Chinese, and fluent in writing and speaking English (at least be able to communicate in English effectively)
  • Hold strong media relation in business and finance media in China
  • Knowledgeable of fintech in China desirable.
  • Experience of working within the events industry or Ascential Events key market sectors desirable.
  • Degree in marketing and event management
  • International and multinational company experience desirable.
What we offer    
We offer our employees a great package of perks, including:
  • 15 days of holiday per year – with the option to buy or sell between 1-5 days
  • Great learning and development opportunities
  • Bonus, Pension, Private Medical and Dental Insurance plans
  • Life Assurance; Income Protection and Critical Illness covers
  • Option to opt into the Ascential Shares Scheme
  • Volunteering opportunities
In addition, we offer flexible benefit packages that include Childcare Vouchers; Cycle to Work; Retail Vouchers; Gourmet Card; Gym Flex; Gadget Insurance, Health Assessments and Will Writing.
We also place great importance on health, lifestyle and wellbeing consistently, in which you will have the options to fuel up on free fruit, attend yoga sessions, join our running club, or perhaps taking up on a lunchtime massages.
More information provided on:
About Ascential
Money 20/20 is a part of the Ascential group.
Each of our products and brands has its own unique heritage and voice, but all align to one common goal: to enable an eco-system that better informs and connects the business world.
Here at Ascential, we have a deep knowledge of our customers, their businesses and industries. Our aim is for our products – increasingly offered both face to face and online - to offer content and connections that professionals rely on for growth and value creation.
Operating from 14 offices around the world, Ascential serves customers in more than 150 countries, providing local and global knowledge, connections and access.